Professional Proofreading Service
Having seen success with Google Ads in-house, Proofed were looking for a specialist PPC agency that they could trust to work with them on a long-term basis. They had proven their business concept and had the systems in place to grow their business significantly, and hired Enable to deliver a comprehensive PPC strategy that would enable them to achieve their ambitious growth targets.
Our initial approach was to create highly targeted Google Ads campaigns focusing on student proofreading in order to maximise ROAS in this key target area. We developed segmented campaigns based on user languages & locations and utilised the data we gathered to identify key trends in demographics which enabled us to further optimise campaign performance.
We have since developed the campaigns into other areas, such as businesses and authors, which has helped Proofed to further expand their customer base, and has enabled them to continue to achieve their aggressive growth targets.
Since July 2014 we have increased Proofed’s revenue from Google Ads by an average of 12% each year, resulting in an overall increase in revenue of 216%. The ROAS from the Google Ads campaigns has also steadily increased in this time, enabling them to continue their expansion into different markets.
INCREASE IN CONVERSION RATE
INCREASE IN ROAS
INCREASE IN REVENUE
FREE PPC AUDIT
Let us show you how we can help you - get in touch below for a free PPC audit.
1-45 Durham St, Vauxhall,
London, SE11 5JH
020 3286 3742